by Melissa LaScaleia
Sora Bora Boutique in the Market Common carries upscale casual clothing, accessories, and jewelry for women of all ages.
“The pieces are classic and elegant but with a little twist of fun and a bit of sweetness to them that correlates to the Myrtle Beach lifestyle,” says owner Eunice Han.
She also carries a thoughtfully acquired selection of natural body products.
Eunice sources all of the items in her store from trade shows in her native NYC that she attends bi-annually. She handpicks everything herself, offering a selection that is appealing because the items are high quality, yet simple, classic, comfortable, and easy to wear.
“The products have a New York flavor but are perfectly suited for the laid-back Myrtle Beach lifestyle,” she says.
Eunice was born in Korea, and moved to Philadelphia when she was seventeen-years-old. She later relocated to New York City where she lived for twenty years. She and her husband met there, and called it home until they recently took a vacation to Myrtle Beach. They fell in love with this place, and within the year, the two had traded in their life in the big city for Myrtle Beach.
Eunice shows just as much taste and artistry in the decor of her store as she does in the clothing and accessories she fills it with, having created the design and personally executing all of the labor herself.
“I wanted to bring aspects of what some of the quainter streets and parks of New York City look like into my space,” she says.