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February 2021

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A MESSAGE FROM OUR TEAM

img { float: right; } February has long been one of the months I favor most. Deep winter, it’s the time when Mother Nature is at her most still and quiet— unapologetically abstaining from all her usual displays of gracious hospitality. I visualize her message to be rather like knocking on someone’s door and receiving the blunt no-nonsense reply: “Do not disturb. I’m taking time off.”

I delight in this nature imposed time-out as it reminds me to tune into my own needs for rest and rejuvenation and opt for more hibernating activities— curling up with tea and a blanket and an enticing book or journal; building a fire; going for a moonlit stroll.

And then of course, there’s Valentine’s Day— a holiday I’ve always enjoyed. Pink and red are two of my most favorite colors, and the profusion of their brightness and vitality against the backdrop of winter’s grays couldn’t come at a more fitting time. But aside from the cheery visuals, (and the hedonistic headiness resulting from the profusion of extra cookies, chocolate and flowers) Valentine’s Day has a special place in my heart precisely because it’s the one day that we celebrate matters of the heart.

We all have our own personal definitions and experiences of love. But at the core of love’s variegation resides the common theme of relating and the happiness that arises from that connection. Whatever it is we feel affinity for— be it a person, an animal, or a place— when we relate, we connect and feel a sense of happiness because we have the experience of not being alone. Here at the Insider, we always knew that building, supporting, and connecting with our community was important— we’re happiness junkies! And it shows in every page of our publication.

This month, we share a few of our area’s most Valentine’s date-worthy restaurants. And Celebrating Our Veterans is a perfect story for the month of love— as it illustrates how passion, commitment and heart really can make a difference in the world we inhabit. This month and Valentine’s Day, we celebrate our community and the love and happiness that it brings. Here’s to the love that we all embody, and all the love that we are capable of.

Melissa LaScaleia

A simple seasonal reset can help your home feel cleaner, brighter and ready for everything from trick-or-treaters to holiday guests.
Business

4 Exterior Updates to Get Your Home Ready for Fall and the Holidays

A simple seasonal reset can help your home feel cleaner, brighter and ready for everything from trick-or-treaters to holiday guests. October has a way of putting the front of the house back in the spotlight. There are trick-or-treaters, neighbors stopping by and, before long, holiday guests on the way. After a long coastal summer, it can also be the moment when salt, sand and outdoor grime become a little harder to ignore. You do not need a full exterior makeover to make your home feel refreshed. A few well-timed updates can make a noticeable difference before the busy season begins. 1. Give Your Windows a Clearer View Clean windows can brighten the house from both sides of the glass. Removing salt spray, fingerprints and built-up grime helps bring in more natural light while giving the exterior a cleaner look. Window Genie of Myrtle Beach offers residential and commercial window cleaning, including glass and vinyl systems such as Eze-Breeze. Screens and tracks can also be addressed if they need attention. 2. Freshen Up the Walkway and Patio Driveways, walkways, patios and siding see plenty of wear during a busy Grand Strand summer. A professional wash can help remove built-up dirt before you start decorating the porch or spending more time outside in cooler weather. Window Genie offers pressure washing along with gentler soft-washing methods for surfaces that require a lighter touch. 3. Don’t Forget the Gutters Gutters tend to stay out of mind until there is a heavy rain and water starts going where it should not. October is a practical time to clear leaves, twigs and other debris so water can move through the system properly. Window Genie of Myrtle Beach offers gutter cleaning as part of its exterior services. 4. Start Planning the Holiday Lights October decorations may begin with a few pumpkins and porch lights, but the holidays are not far behind. Window Genie of Myrtle Beach offers lighting services for Halloween and other celebrations, including design, installation, maintenance, takedown and storage options. Permanent outdoor lighting is also available for homeowners who want a setup that can change throughout the year. Make the Outside One Less Thing to Worry About A seasonal refresh is really about spending less time thinking about outdoor chores and more time enjoying what is happening at home. Window Genie of Myrtle Beach is a locally owned, veteran-owned family business that has served the Grand Strand since 2014. To explore services or request a free estimate, visit Window Genie of Myrtle Beach or call 843-279-4923.

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Attractions

October on the Grand Strand: Fall Festivals, Food, Music & More

From seafood festivals and live music to harvest weekends, Halloween celebrations and longtime local traditions, October gives you plenty of reasons to get out and explore the Grand Strand. There’s something different about October at the beach. The summer rush begins to ease, the evenings feel a little cooler, and suddenly spending an entire Saturday outdoors sounds like a very good idea. It also happens to be one of the busiest months of the year for festivals and community events. From Little River to Georgetown, the October calendar is filled with food, music, art, family activities and plenty of fall traditions. Whether you live here year-round or you’re planning an autumn trip to the coast, here are some of the events worth putting on your calendar for October 2026. Myrtle Beach Bike Week Fall Rally September 25–October 4 | Throughout the Grand Strand October begins with the final stretch of the Myrtle Beach Bike Week Fall Rally. Riders and motorcycle enthusiasts gather across the Grand Strand for rides, vendors, entertainment and events stretching from North Myrtle Beach to Georgetown. The fall rally officially runs for 10 days, although individual venues may follow their own schedules. Pawleys Island Festival of Music & Art October 1–17 | The Reserve Golf Club, Pawleys Island Music lovers can head south for more than two weeks of performances during the Pawleys Island Festival of Music & Art. The 2026 lineup begins with the annual Wine & Food Gala on October 1 and continues with concerts ranging from tribute performances to touring artists. This year’s schedule includes Girl Named Tom, The Landsharks, Trial By Fire, The Kings of Queen, a Tony Bennett tribute featuring the Joe Gransden Orchestra, Seals & Crofts 2 and CeCe Teneal’s Divas of Soul. Vintage Market Days October 2–4 | Myrtle Beach Sports Center If your idea of a good fall weekend includes vintage finds, home décor and a little treasure hunting, Vintage Market Days brings its “A Carolina Fall” market to the Myrtle Beach Sports Center. Expect vendors offering everything from clothing and jewelry to furniture, plants, décor and other unique finds. Surfside Beach Family Festival October 3 | Surfside Drive Surfside Beach welcomes fall with one of its longtime community traditions. The Family Festival takes over Surfside Drive from 10 a.m. to 4 p.m. with more than 125 arts and crafts vendors, festival food, a Kids Zone and live entertainment on two stages. Admission is free, making it an easy Saturday outing for families. Harvest Home Weekend at Brookgreen Gardens October 3–4 | Brookgreen Gardens Pumpkins and scarecrows take over Brookgreen Gardens during Harvest Home Weekend. The annual celebration includes pumpkin decorating, scarecrow building, a hay maze, crafts, live musliic and seasonal activities throughout the gardens. The event runs from 9:30 a.m. to 4 p.m. each day and is included with regular garden admission, with additional charges for pumpkins and some activities. Little River ShrimpFest October 10–11 | Historic Little River Waterfront Come hungry. ShrimpFest returns to the Little River waterfront for a weekend centered around fresh local seafood, live music and waterfront fun. The festival runs from 9 a.m. to 5 p.m. both days and features two stages of entertainment, arts and crafts, vendors, family activities and plenty of shrimp dishes served by waterfront restaurants and festival vendors. Fall Taste of The Market Common October 10 | The Market Common One of the easiest ways to sample several Market Common restaurants in a single afternoon is back this October. Fall Taste of The Market Common runs from 11 a.m. to 3 p.m. with more than 40 appetizers, entrées, desserts and specialty items available from participating restaurants. Tasting tickets are $1 each, with individual samples costing between one and five tickets. Live music and sidewalk sales add a little shopping and entertainment between bites. Myrtle Beach Greek Festival October 15–18 | St. John’s Greek Orthodox Church For four days, St. John’s Greek Orthodox Church brings the food, music and traditions of Greece to Myrtle Beach. The festival features Greek dishes and pastries, entertainment, cultural activities and church tours. Admission is $5 for adults, while children 10 and younger are admitted free. Free shuttle service is also planned from off-site parking at Captain George’s Seafood Buffet. Myrtle Beach Jazz Fest October 16–18 | 2501 N. Kings Highway, Myrtle Beach The Myrtle Beach Jazz Fest celebrates its 10th anniversary in a new location this year across from the Myrtle Beach Convention Center. The three-day lineup includes Patrick Lamb, Althea René, Kevin Jackson, Long Bay Symphony, Daryl Beebe and other performers, along with food, drinks and festival vendors. The festival’s official site lists ticketed admission for 2026, so attendees should check current ticket options before heading out. Loris Bog-Off Festival October 17 | Downtown Loris Few foods say South Carolina quite like chicken bog, and Loris has been celebrating the dish for decades with its Bog-Off Festival. What began as a cooking competition has grown into a full downtown festival featuring chicken bog recipes, vendors, arts and crafts, entertainment, family activities and an evening fireworks finale. If you’ve never tried one of the region’s most recognizable comfort foods, this is a fitting place to start. Georgetown Wooden Boat Show October 17–18 | Historic Downtown Georgetown Historic Front Street and the Georgetown waterfront provide the backdrop for one of the area’s most distinctive October traditions. More than 100 classic wooden boats, from kayaks to yachts, are displayed on land and water during the Georgetown Wooden Boat Show. The weekend also includes boatbuilding, maritime arts and crafts, children’s activities, knot-tying, live entertainment and the always-entertaining corrugated boat race. Admission to the Saturday and Sunday show is free, with proceeds from associated events supporting the South Carolina Maritime Museum. Grand Strand Kite Festival October 24–25 | Cherry Grove Look up when you reach the north end of the Grand Strand this weekend. The Grand Strand Kite Festival returns to the Point at Cherry Grove from 11 a.m. to 4 p.m. Saturday and Sunday. Hosted by

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Communities

One Coast, Many Markets: 7 Things to Know About Grand Strand Real Estate Right Now

Single-family prices are holding steady, condo buyers have more choices and new construction is adding even more options. The Grand Strand may be one coastal market on the map, but single-family homes and condos are telling two different stories right now. Add new construction to the mix, and it becomes even clearer that no single number can explain what is happening across the area. People are still buying and selling. They are simply taking a closer look at price, location and long-term value before making a move. Here are seven things to know about the Grand Strand real estate market right now. 1. One Coast Doesn’t Mean One Market The Grand Strand includes everything from oceanfront condos and golf-course communities to traditional neighborhoods, active-adult communities and new construction. A home in Carolina Forest does not necessarily compete with a Myrtle Beach condo, just as a new home in Conway may attract a different buyer than a waterfront property in Murrells Inlet. That is why asking whether the entire market is simply “up” or “down” rarely tells the whole story. Property type, neighborhood and price range matter. 2. Single-Family Prices Are Holding Steady According to the Coastal Carolinas Association of REALTORS®, the median single-family sale price was $375,000 in July 2026, essentially unchanged from July 2025. Completed sales declined from the previous July, while pending sales increased 2.1%. Homes averaged 117 days on the market. For buyers, that can mean more time to compare properties. For sellers, steady prices are encouraging, but condition, location and accurate pricing remain important as buyers pay closer attention to value. 3. Condo Buyers Have More Choices The condo market is moving differently. Condo closings increased 17.3% in July compared with July 2025, with 468 sales completed during the month. Year-to-date sales were up 8.1%, while pending sales increased 8.5%. At the same time, the year-to-date median condo price was $232,500, down 3.1%. Inventory increased 2.6%, and condos averaged 132 days on the market. For buyers, that can mean more properties to compare and potentially more negotiating room. For sellers, it means standing out matters. 4. Condo Buyers Should Look Beyond the Price Tag Two condos with similar asking prices can come with very different monthly costs. HOA dues, insurance responsibilities, reserve funding, planned building projects, assessments and rental restrictions can all affect the bigger financial picture. Reviewing association budgets, meeting minutes and governing documents can help buyers understand what ownership really looks like before making a decision. The right condo can still offer the low-maintenance coastal lifestyle many buyers want. The key is knowing what comes with it. 5. New Construction Is Adding More Options New communities continue to expand the choices available across the Grand Strand, from townhomes and traditional neighborhoods to active-adult communities and developments with resort-style amenities. Some builders may also offer incentives such as closing-cost assistance or mortgage-rate buydowns on select homes. That means comparing new construction with a resale home involves more than asking price. Location, financing, HOA costs, included features, warranties and long-term plans should all be part of the conversation. 6. Buyers May Have More Breathing Room Today’s market may give some buyers something that was harder to find a few years ago: time. That can make it easier to compare neighborhoods, property types, HOA rules, amenities, commute times and maintenance costs before making a decision. Still, attractive and well-priced homes can move quickly. Having more choices does not mean waiting indefinitely when the right property appears. The goal is not necessarily to make the lowest offer. It is to understand the property and competition well enough to make an informed one. 7. Sellers Have to Work a Little Harder for Attention Buyers are still purchasing homes throughout the Grand Strand, but many now have more options. For sellers, that makes preparation and pricing especially important. Addressing visible maintenance concerns, presenting the home well and understanding the current competition can help a property stand out. Lifestyle matters too. Proximity to beaches, restaurants, shopping, recreation and everyday conveniences can help buyers picture what living there would actually feel like. One Market, Plenty of Options The Grand Strand’s biggest strength may be its variety. Buyers can choose an oceanfront condo, golf-course neighborhood, quiet inland community or newly built home with modern amenities—all within the same general area. That is also why there is rarely one answer that works for everyone. The market numbers offer context, but the right decision depends on the property, the neighborhood and the lifestyle someone is looking for. Thinking About Making a Move? Whether you are buying, selling or simply curious about what is happening in your neighborhood, understanding the local market is a good place to start. A local real estate professional can help you compare communities, property types and current conditions so you can make a decision based on the full picture—not just the headline. Market information is based on the Coastal Carolinas Association of REALTORS® July 2026 Monthly Market Report and CCAR MLS data available in August and September 2026. Market conditions vary by location, property type and price range and are subject to change.

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From pier-side wine to chocolate-loaded brunch, the Grand Strand’s dining scene is heating up fast.
Attractions

14 New Grand Strand Restaurants Making It Very Hard to Cook at Home

From pier-side wine to chocolate-loaded brunch, the Grand Strand’s dining scene is heating up fast. There’s something about a new restaurant opening that immediately gives you an excuse to make plans. The latest crop of new Grand Strand restaurants covers a lot of ground, from Yemeni coffee and English pub fare to over-the-top brunch, pier-side wine, craft beer and waterfront seafood. Nine spots are already open, with five more on the way. So if your usual “where should we eat?” conversation has been feeling a little stale, consider this your updated list. NOW OPEN The Cellar Pawleys Island The Cellar is tucked inside the historic former Pawleys Island schoolhouse at Hammock Shops Village, giving this wine spot plenty of character before you even order a glass. Part wine shop, part tasting room and part gathering place, it offers bottles from family-owned, small-estate producers alongside more familiar labels. Guests can pair wine with charcuterie at the bar, head upstairs to the cozy loft or grab a bottle to take home. Scheduled tastings and special events add another reason to stop by. Location:  10880 Ocean Highway #20, Pawleys Island, SC Hakaya Café Surfside Beach Hakaya Café brought a traditional Yemeni coffeehouse experience to Surfside Beach when it opened in May 2026. The menu includes Yemeni coffee and tea, espresso drinks, smoothies, refreshers, pastries, crepes, waffles and sweets. Yemeni coffee is often prepared with fragrant spices like cardamom, ginger and cinnamon, offering something a little different from the usual coffee-shop order. The warm, lounge-like setting is designed for lingering, making it an easy choice for coffee, dessert or a long-overdue catch-up with friends. Location:  2696 Beaver Run Boulevard Unit A1, Surfside Beach, SC The Whistling Duck Surfside Beach Pier The Whistling Duck pairs ocean views with a story that feels right at home on the Surfside Beach Pier. Owners Mike and Rebecca Wallace have a personal connection to the location: Mike proposed to Rebecca on the former pier beneath the Fourth of July fireworks. Their oceanfront restaurant and wine bar serves charcuterie, creative bruschetta, salads and shareables like whipped feta, crispy artichokes and stuffed dates. Advanced sommelier Jodi Bronchtein oversees the wine selections, with cocktails and craft beer also available. It’s an easy spot for drinks, a lighter dinner or date night by the water. Location: 11 Ocean Boulevard South, Surfside Beach, SC Surf Diner Surfside Beach Pier Surf Diner is now open on the rebuilt Surfside Beach Fishing Pier, serving breakfast and lunch just steps from the ocean. Mornings bring familiar diner favorites like omelets and pancake stacks, while lunch adds sandwiches, po’boys, tacos and fried baskets with shrimp, clams, chicken tenders and flounder. Indoor and outdoor seating make it a convenient stop before or after the beach, and the broad menu works especially well for families or groups with very different ideas about what lunch should look like. Location: 11 Ocean Boulevard South, Surfside Beach, SC Chocolate Bar & Grill Myrtle Beach Chocolate Bar & Grill opened this year with a brunch menu that clearly has no interest in being subtle. The lineup includes gourmet pancakes, specialty French toast, waffles, Benedicts, omelets, sandwiches, specialty coffee, milkshakes and cocktails. Sweeter dishes like triple-dipped chocolate pancakes, pistachio creations and elaborate waffles lean heavily into colorful presentation, while kids can take part in a pancake-painting experience. It’s the kind of breakfast spot made for anyone who likes their brunch a little extra. Location: 1201 South Kings Highway, Myrtle Beach, SC The Grove House Cherry Grove The Grove House brings a little bit of everything to Cherry Grove, starting with hand-tossed pizzas and stretching into wings, tacos, fried seafood baskets, po’boys, crab cakes, burgers, wraps, sandwiches and salads. Guests can dine inside or settle in on the covered porch. With a wide-ranging menu and casual setup near the beach, it works well for easy dinners, family meals and those groups where one person wants pizza, another wants seafood and nobody is interested in compromising. Location: 219 Sea Mountain Highway, North Myrtle Beach, SC The Crooked Cork Pawleys Island The Crooked Cork opened in late 2025 as an English-inspired pub from owners George Eddis and Erin Carachilo. The menu features classics like fish and chips, bangers and mash, shepherd’s pie and a Guinness beef hand pie, along with burgers, salads and shareables. Dark wood, sports memorabilia, TVs and a dedicated metal-tip dart room add to the traditional pub feel. It’s a casual place to grab a meal, catch a soccer or rugby match or settle in for a round of darts with friends. Location: 13089 Ocean Highway A4, Pawleys Island, SC Stella Blue SayeBrook Stella Blue opened Sept. 5, 2026, bringing a colorful, music-inspired café to the SayeBrook area. Owners Robert and Ann Koopman first created the concept in Huntington, New York, before bringing it to Myrtle Beach. The café serves all-day breakfast, lunch, baked goods, organic coffee, smoothies and cocktails, with vegetarian, vegan and gluten-free choices available. Grateful Dead influences show up in the music, vintage-record décor and menu names, while the Pay It Forward program allows guests to help provide food for someone experiencing hardship. Location: 170 Sayebrook Parkway, Myrtle Beach, SC Big Fish Broadway at the Beach Big Fish began welcoming guests at Broadway at the Beach in September 2026, bringing fresh seafood, an oyster bar and Southern favorites like buttermilk fried chicken to Lake Broadway. Outside, a large waterfront deck adds plenty of seating, a stage for live music and TVs for catching the game. The setup works just as well for a family dinner as it does for oysters and drinks with friends, especially when the weather calls for spending a little more time by the water. Location: 1325 Celebrity Circle, Myrtle Beach, SC COMING SOON 357 Brewers Grande Dunes 357 Brewers is taking shape at Grande Dunes Marina, where construction is underway on a new waterfront brewery and gathering spot. Plans include a 10,000-square-foot brewing facility with beer produced on-site, indoor and outdoor bars, a kitchen and outdoor gathering

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From Labor Day fireworks and fall festivals to local traditions and beach music, September is packed with reasons to get out and explore.
Attractions

September on the Grand Strand: The Events Worth Adding to Your Calendar

From Labor Day fireworks and fall festivals to local traditions and beach music, September is packed with reasons to get out and explore. Summer may be winding down, but September brings a full calendar of reasons to keep the fun going. From fireworks over the water and live music by the beach to cultural celebrations and longtime local traditions, here are some of the biggest events happening across the Grand Strand this month. Labor Day Weekend Goes Out with a Bang September 3–6 | Myrtle Beach, North Myrtle Beach and Surfside Beach Labor Day weekend offers several ways to celebrate before summer slips away. Hot Summer Nights concludes at Plyler Park on September 4, while the Waves of Praise Gospel Festival brings three days of music to the Myrtle Beach Boardwalk area from September 3–5. The Myrtle Beach Pelicans also play their final regular-season home series September 1–6, giving baseball fans one last chance to visit the ballpark this season. When the sun goes down, fireworks take over. Barefoot Landing hosts its Labor Day display on September 5, followed by fireworks at Broadway at the Beach and the End of Summer Fireworks Festival at the Surfside Beach Fishing Pier on September 6. Fords at the Shore Rolls Across the Grand Strand September 5–13 | Various Grand Strand locations Classic Mustangs, vintage favorites, modern performance vehicles and Ford trucks will take center stage during Fords at the Shore. The nine-day automotive celebration includes car shows, cruises, gatherings and activities across Myrtle Beach, North Myrtle Beach, Surfside Beach and Murrells Inlet. Whether you are a dedicated enthusiast or simply appreciate an impressive car, there will be plenty to see throughout the week. The Grand Strand Comes Together to Remember September 8–12 | Myrtle Beach and Little River This September marks 25 years since the attacks of September 11, 2001. Community members can participate in the 9/11 Memorial Stair Climb at Crabtree Memorial Gym from September 8–12. Myrtle Beach will also hold its September 11 Remembrance Ceremony at the Unity Memorial in Warbird Park on September 11. On September 12, Little River Patriots Day will honor military heroes, first responders and community service members at Little River Landing. Gullah Geechee Heritage Comes Alive at Brookgreen Gardens September 12 | Brookgreen Gardens Brookgreen Gardens’ Gullah Geechee Junkanoo Festival celebrates the connections among West African, Caribbean and Gullah Geechee cultures. The festival brings music, dance, storytelling, food, art-making and cultural demonstrations to the Wall Lowcountry Center Complex. It is a colorful and meaningful opportunity to experience the living traditions of the African Diaspora while spending the day at Brookgreen Gardens. Shag Season Returns with SOS Fall Migration September 18–27 | North Myrtle Beach North Myrtle Beach will once again become the center of Carolina beach music when the Society of Stranders returns for SOS Fall Migration. The 10-day celebration fills the Ocean Drive and Main Street area with live bands, DJs, shag dancing, lessons and social events. Even newcomers can enjoy the music, energy and unmistakably local atmosphere. SeptemberFest also comes to Barefoot Landing on September 19 with live music, family activities and the Duplin Winery Grape Stomp. Aynor Welcomes Fall with a Longtime Local Tradition September 19 | Aynor Town Park The 46th Annual Aynor Harvest Hoe-Down Festival brings a full day of small-town fall fun to Aynor. The celebration begins with a parade and continues with musical entertainment, children’s activities, arts and crafts, hundreds of vendors and plenty of festival food. Admission is free, making this an easy day trip for families looking to welcome the season together. September Ends with One Very Busy Weekend September 25–27 | Throughout the Grand Strand The final weekend of September gives visitors several completely different ways to spend the day. The Myrtle Beach Bike Week Fall Rally begins September 25 and continues through October 4, bringing motorcycle rides, vendors and entertainment to locations across the Grand Strand. At Huntington Beach State Park, the 51st Annual Atalaya Arts & Crafts Festival showcases more than 100 artisans around historic Atalaya Castle from September 25–27. On September 26, the new NMB Live! The festival fills Main Street in North Myrtle Beach with live entertainment, interactive experiences and more than 150 vendors. Coastal-Carolina Con also takes over the John T. Rhodes Myrtle Beach Sports Center on September 26 and 27 with comics, collectibles, cosplay and gaming. Find Your Reason to Get Out and Explore September offers a little bit of everything: the last celebrations of summer, the first signs of fall and plenty of local traditions in between. Choose a favorite, invite a few friends and make the most of another event-filled month along the Grand Strand. Dates and event details may change. Confirm the latest information with each organizer before attending.

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The kids may be heading back to school, but your home could use a little August reset too.
Business

4 Things Your Home Could Use After a Myrtle Beach Summer

The kids may be heading back to school, but your home could use a little August reset too August tends to feel like a reset button. Vacations wind down, school starts back and schedules finally begin settling into a routine again. But after a Myrtle Beach summer filled with sunshine, humidity, afternoon storms and plenty of time spent outdoors, your home may be ready for a reset too. Window Genie of Myrtle Beach offers several exterior home services that can help freshen things up before fall rolls around. 1. Give Your Windows Their View Back Summer can leave plenty behind on your windows, from everyday dirt and grime to the residue that comes with coastal living. Window Genie professionally cleans residential windows using techniques including purified water and water-fed poles to create a clean, streak-free finish—because those coastal views are a lot better when you can actually see them. 2. Refresh the Spaces You Used All Summer Patios, driveways, walkways and siding see a lot of action during the warmer months. Window Genie’s pressure washing services can remove dirt, grime, algae and buildup from many of these exterior surfaces, helping the spaces around your home feel fresh again without turning it into another weekend project. 3. Don’t Forget What Summer Storms Leave Behind Those quick summer downpours can make properly functioning gutters especially important. Leaves, twigs and other debris can interfere with drainage, which is why Window Genie offers professional gutter cleaning as well as annual and semiannual maintenance options. 4. Get Ahead While the Weather Is Still Warm August is a good reminder that home maintenance doesn’t have to wait until something looks noticeably dirty—or becomes a bigger project. Taking care of the exterior now can help you head into fall with a cleaner home and a much shorter maintenance list. Give Your Home a Fresh Start for Fall Summer may not be over just yet, but getting back into a routine is the perfect excuse to give your home one too. From windows and gutters to siding, patios and driveways, Window Genie of Myrtle Beach can handle the exterior projects you’d rather cross off the list than spend your weekend doing.

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Attractions

5 Grand Strand Events Worth Checking Out This August

From local art and live music to a waterfront fire show, these events are worth adding to your calendar. August may be the final full month of summer, but the Grand Strand is not slowing down. Whether you are looking for handmade finds, live music, a fun morning run or an evening by the water, these five events are worth putting on your calendar. 1. Craftsmen’s Summer Classic July 31–August 2 | Myrtle Beach Convention Center Start the month by browsing pottery, jewelry, artwork, photography, home décor and handcrafted goods from talented makers across the country. With plenty of styles and price points represented, it is an easy place to find something you will not see in an ordinary store. 2. Dog Days of Summer 5K August 8 | Tidal Creek Brewhouse Runners and walkers can start their Saturday with a summer-themed 5K beginning at 8 a.m. The event benefits South Paw Rescue, making it a fun way to get moving while supporting a local organization that helps animals in need. 3. Island Night August 12 | Big Chill Island House Spend the evening along the Intracoastal Waterway with island-inspired drinks and a live hula and fire performance. The show begins at 8 p.m., and outdoor seating is available on a first-come, first-served basis. 4. Summer Sunset Sessions August 21 | The Market Common Bring a lawn chair or blanket and enjoy live music outdoors as the sun goes down over The Market Common. Gates open at 5 p.m., with music running from 6 to 8 p.m., plus food and drinks available throughout the evening. 5. Sunday Funday on the Town Green August 9 & 23 | Downtown Conway Spend a summer Sunday in Downtown Conway with food trucks, live music, games and plenty of space to relax on the Town Green. With two August dates to choose from, it is an easy outing for families, friends or anyone looking for a laid-back way to enjoy the weekend. Recurring August Events Around the Grand Strand Myrtle Beach Every Saturday: Farmers Market at Valor Park North Myrtle Beach Every Monday: Fireworks over the lake at Barefoot LandingEvery Thursday: Music on Main at the HorseshoeEvery Friday: North Myrtle Beach Farmers Market at 925 1st Avenue South Surfside Beach Mondays through August 10: Hula and Fire Dancer Show at the Surfside Beach PierEvery Tuesday: Farmers Market at Surfside Drive and Willow DriveEvery Thursday: Half-price banana splits at Ole Fashion Ice Cream ParlorEvery Sunday: Live Music in Memorial Park Murrells Inlet Wednesdays and Saturdays through August 22: Summer Light: Art by Night at Brookgreen Gardens Pawleys Island Every Tuesday: K-Bar Farmers Market at the Tidelands Health Pawleys Family YMCAEvery Saturday: Small Business Saturdays at 74 Litchfield Drive Conway and Aynor Every Monday: Cornhole at Pin Point Indoor Pickleball & GolfEvery Saturday: Conway Farmers Market under the Main Street Bridge Event dates, hours and availability may change, so check with the venue before attending.

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Attractions

South Carolina Is the Fastest-Growing State in America

The Palmetto State leads the nation in population growth, with Myrtle Beach and the Grand Strand continuing to attract new residents. South Carolina is growing faster than any other state in the country. New U.S. Census Bureau estimates released in January 2026 show that the state’s population increased by approximately 1.5% between July 2024 and July 2025—the highest percentage growth rate in the nation. The 10 Fastest-Growing States in America South Carolina Idaho North Carolina Texas Utah Delaware Washington Arizona Nevada Tennessee This ranking looks at overall population growth, not one specific group such as retirees, families or working professionals. It reflects everyone contributing to a state’s growing population. Why Is South Carolina Growing So Quickly? South Carolina added nearly 80,000 residents in a single year, and much of that increase came from domestic migration—people relocating to the state from elsewhere in the country. The reasons behind those moves are different for everyone, but the appeal is easy to understand. South Carolina offers a mild climate, access to the coast, growing employment centers, established communities and a pace of life that can feel more manageable than many larger metropolitan areas. Some people are moving for retirement. Others are searching for more space, a place to raise a family, remote-work flexibility or simply a fresh start somewhere closer to the water. The Grand Strand Is Part of the Growth Story Myrtle Beach and the surrounding Grand Strand continue to attract people looking for coastal living without giving up the conveniences they rely on every day. The region offers a wide range of lifestyles, from active neighborhoods in Myrtle Beach and Carolina Forest to quieter coastal communities in Murrells Inlet, Pawleys Island and North Myrtle Beach. Buyers can find everything from new construction and golf-course communities to established neighborhoods, condos and homes near the beach. Horry County’s population was estimated at 427,551 in 2025, up significantly from its 2020 population estimate base of 351,036. That growth is visible throughout the area in new neighborhoods, expanding healthcare options, restaurants, businesses and everyday services designed to support a larger year-round population. More Than a Vacation Destination For years, many people thought of Myrtle Beach primarily as a place to vacation. Today, more buyers are beginning to see it as a place to build a life. The beaches and warmer weather may be what first get their attention, but the variety of communities, relative affordability compared with many coastal markets and relaxed lifestyle are often what make people stay. South Carolina’s No. 1 ranking confirms what many along the Grand Strand are already seeing: more people are discovering that life at the coast does not have to be reserved for one week of vacation each year.

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Communities

What Do You Want Everyday Life Here to Feel Like?

9 Grand Strand Areas for 9 Different Lifestyles Ask someone where the best place to live along the Grand Strand is, and you’ll probably get a different answer every time. That’s because there really isn’t one “best” area. The better question is: What do you want everyday life here to feel like? Maybe you want to walk to coffee, dinner and the park. Maybe you picture weekends on the water, mornings overlooking a golf course or a little more space away from the busiest parts of the coast. From Myrtle Beach to Pawleys Island and everywhere in between, here are nine areas to explore based on the kind of lifestyle you’re looking for. 1. The Market Common For Walkability & a Neighborhood Feel If you like the idea of having restaurants, shops, parks, walking paths and everyday conveniences close by, The Market Common is an easy place to picture yourself. Neighborhoods to explore: Sweetgrass Square, Emmens Preserve, The Reserve and West Lake. Best for: Buyers who want activity nearby but still want a true neighborhood feel. 2. Carolina Forest For Newer Homes & Community Amenities Carolina Forest offers a little bit of everything, but it’s especially appealing if newer homes, neighborhood pools, clubhouses and plenty of community amenities are high on your list. Neighborhoods to explore: Clear Pond, Waterbridge, The Farm and Berkshire Forest. Best for: Buyers who want more than just a house—they want a neighborhood with plenty to enjoy close to home. 3. Prince Creek & Litchfield For Golf-Course Living You don’t have to be an avid golfer to appreciate life around the course. These areas are known for mature landscaping, open green space and communities that tend to feel a little quieter and more tucked away. Neighborhoods to explore: The Links at Prince Creek, The Bays, Litchfield Country Club and Willbrook Plantation. Best for: Buyers who appreciate golf, beautiful surroundings and a more relaxed residential setting. 4. Grande Dunes For Luxury Coastal Living Grande Dunes brings together several different versions of luxury living, from golf and waterfront communities to newer homes and resort-style amenities—all with the coast close by. Neighborhoods to explore: Members Club, Bal Harbor, Waterside Pointe and Del Webb at Grande Dunes. Best for: Buyers who want the community, setting and amenities to feel just as special as the home itself. 5. Surfside Beach For Beach-Town Energy If you want the beach to feel like part of everyday life instead of somewhere you only visit on the weekend, Surfside Beach may be your speed. Think golf-cart rides, casual local restaurants and spontaneous walks toward the ocean. Areas to explore: Surfside Beach east of Highway 17 Business, Ocean Pines, Surfside Beach Club and Deerfield. Best for: Buyers who love that easygoing beach-town feeling and want to stay close to the action without being in the middle of Myrtle Beach. 6. Murrells Inlet For Laid-Back Inlet Living Murrells Inlet has a personality all its own. Here, life tends to revolve around the marsh, boating, seafood, waterfront dining and sunsets that make you slow down for a minute. Neighborhoods to explore: Collins Creek Landing, Creek Harbour, Wachesaw Plantation and Wilderness Plantation. Best for: Buyers whose idea of coastal living includes boat days, marsh views and a little less hurry. 7. Conway For Charm & a Little More Space Conway gives you a different side of life near the coast. Its historic downtown, Waccamaw River and quieter residential areas offer plenty of character, while moving farther inland can also mean more options when it comes to space. Areas to explore: Historic Downtown Conway, Wild Wing Plantation, Heritage Preserve and Shaftesbury-area communities. Best for: Buyers who don’t need to be right beside the beach and would happily trade a little drive time for more breathing room and small-town charm. 8. Pawleys Island & Litchfield For a Quieter Lowcountry Feel Live oaks, marshes, quieter stretches of coastline and an overall slower pace give Pawleys Island and Litchfield a feel that’s distinctly different from the busier areas farther north. Neighborhoods to explore: Pawleys Plantation, The Reserve, Litchfield Plantation and DeBordieu Colony. Best for: Buyers who want the beauty of coastal South Carolina with a quieter, more understated atmosphere. 9. North Myrtle Beach & Barefoot For Resort-Style & Second-Home Living For some buyers, the goal is simple: they want home to feel a little like vacation. North Myrtle Beach and the Barefoot area offer everything from condos and villas to golf communities and single-family homes, with plenty of entertainment nearby. Neighborhoods to explore: Barefoot Resort, Dye Estates, Tuscan Sands, Harbour Cove and North Beach Plantation. Best for: Buyers looking for a second home, a lock-and-leave lifestyle or a place where there’s always something to do. So, What Do You Want Everyday Life Here to Feel Like? Two people can move to the Grand Strand for exactly the same reason and end up happiest in completely different places. One might want to walk to dinner in The Market Common. Another wants room for a boat in Murrells Inlet. Someone else may be happiest with a quiet porch in Conway, a golf-course view in Litchfield or a place near the beach they can lock up and leave whenever they’re away. That’s why the right home search shouldn’t start with a list of houses. It should start with a picture of your life. Think about an ordinary Wednesday. What do you want outside your front door? How close do you really want to be to the beach? Do you want neighbors, amenities and activity nearby—or a little more room to yourself? Once you know what you want everyday life to feel like, figuring out where you belong along the Grand Strand gets a whole lot easier.

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The Coastal Insider

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Coastal Insider is your trusted source for local insights and stories, connecting you with the heart and soul of the coastal community. We specialize in bringing you the latest news, events, and features from the coastline, offering a unique perspective on the vibrant life and culture of our beautiful area. Our dedicated team is passionate about exploring every corner of the coast to deliver engaging content that informs, entertains, and inspires our readers to explore, enjoy, and cherish their coastal experience.

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