A National Homebuilding Company with a Local Presence And Family Feel
by Melissa LaScaleia
Locally, D.R. Horton serves the entire Grand Strand area, from Shallotte, NC, to Pawleys Island, SC, and inland to Conway and beyond. While D.R. Horton is a nationwide organization, the Myrtle Beach division is served by a group of seventy-five locals who live and work in the community and treat their clients like family.
As the nation’s largest homebuilder by volume since 2002, the company’s size affords them greater buying power, which creates more value for the customer.
Forty-two years ago, Donald R. Horton had a vision of livable and affordable new homes built with unmatched efficiencies and uncompromising quality, and a business that would grow by making customers’ dreams a reality. That philosophy of creating value every step of the way was the company’s signature focus when Horton unveiled his first neighborhood in the Dallas/Ft. Worth area over four decades ago.
As the company grew from a local homebuilder to a regional homebuilder, to ultimately the largest homebuilder in the United States, that philosophy has never wavered.
Today, D.R. Horton continues to demonstrate their leadership in residential development through design innovation, superior craftsmanship, and responsiveness to the needs of their customers.
In the past five years, the company’s standards have garnered a following of satisfied customers— as one in every four people in Myrtle Beach buys a D.R. Horton home.
Kate Barr has worked with them for a little over three years as a sales agent for the Meridian and the Summit at Meridian, developments in the Market Common. Meridian altogether was the number one best-selling community in the tri-county Grand Strand area in 2019.
“D.R. Horton is a brand that focusses on treating customers like family,” she says. “And I support those values. I love representing the homes and community of Meridian— as it really is the ideal location in Myrtle Beach. It is close to everything and has so much to offer. We’re a part of the active Market Common lifestyle, amenity-rich area.”
The Meridian is a master planned community with resort-style amenities featuring two collections of homes— standard single-family, and luxury-based, higher-end homes which feature more upgrades.
D.R. Horton offers the lowest pricing on single-family homes for the Market Common area.
The Meridian’s recently opened amenities include a resort style pool with a zero-entry feature and a baja shelf— an expansive shallow-water step that serves as an entry point into the pool.
The baja shelf is appealing for adults who want a lot of sun and only a little water, and is perfectly suited for small children and their parents to play in with ease.
There’s also a hot tub, an air-conditioned pickle ball court, corn hole and fire pit areas, and sidewalks and walking trails throughout the entire community.
D.R. Horton is currently working with the City of Myrtle Beach to tie their walking trails into those at the Market Common, and in general, is keeping pace with the growth and expansion happening along the Grand Strand.
“There is a continuous focus on buying land in desirable areas where people want to live,” Kate says. “New designs are always coming out, along with innovative upgrades and features based on surveys D.R. Horton conducts and the feedback we receive from customers about what they want.”
“One of the biggest things that sets us apart is that we have homes for every stage of life,” she adds.
D.R. Horton’s Myrtle Beach division offers four lines of homes within its family of brands: Express Homes provide entry-level homes for value-focused buyers; D.R. Horton’s flagship brand provides homes that are engineered for maximum livability and value for the price; Emerald Homes provide a luxury option for the move-up buyer; and Freedom Homes are geared toward active adults who are looking for a low-maintenance home as they head towards retirement years.
“We have so much variety,” Kate says. “We have homes in over eighteen communities in the Grand Strand area, so if you want a D.R. Horton home, we have something for everyone in every area, that can meet every price range. There are few times someone calls me and says they want something that I can’t find for them. We have a strong presence here.”
The Meridian and the Summit at Meridian communities are located at 2913 Skyler Drive in Myrtle Beach. They are available for viewing Monday through Saturday from 10am to 6pm, and Sunday from noon to 6pm.
Community model homes are open for viewing M-Sa 10am-6pm; Su noon-6pm.